What Will You Embrace This Year? At the end of each year, Jenna always made lengthy lists of New Year’s resolutions. She wanted to improve her life but come February, she would abandon her list and promise that she would get around to her resolutions later. This created a cycle of guilt and shame that […]

Choose a Mentor Picking a theme (or you can choose a word(s) too) for the upcoming year is a great way to kickstart the next 365 days. But don’t stop there. You also want to choose a mentor. A mentor is someone that motivates you to keep pushing yourself and upping your own game. Here’s […]

Starting a Facebook group lets you connect with your customers in new and exciting ways. You can create Facebook Live videos and encourage members to respond with a video of their own. You can start conversation threads and get feedback from your members within just a few minutes. But before you create your own group, […]

It’s not really a secret what we’re going to share with you, but doing it (and doing it really well) can help turn your customers into raving fans. It’s not hard. Some of it can be set up to run automatically and other parts can be outsourced even. Ready to know what this “secret” to […]

The popularity of Facebook Live proves that viewers love interacting with their favorite celebrities and brands in real time. That’s good news if you’re an online business owner who wants to leverage livestreaming to build a bigger platform. Here are four entrepreneurs using Facebook Live to boost their businesses and grow their communities in exciting […]

Facebook Live is a powerful way to grow your community. But it can be a bit intimidating and even a little scary to broadcast your very own livestream. You worry you don’t know what to say or you feel frustrated and unsure of which topics to cover. If that describes you, here are a few […]

Content marketing is important regardless of what niche your business is in. One of the best ways to practice content marketing is to create live videos. Video allows you to repurpose your text content for a richer experience. Even better, Facebook loves it when their users record live videos. They love it so much that […]

Misconceptions of Outsourcing There’s a few myths people have about outsourcing. One is that it doesn’t make sense to pay someone to do what they can just do themselves. Another is thinking that they can’t afford to outsource. While those are logical concerns, let me ask you a few questions: Are you working too late? […]

You’ve created a valuable product you know your community will enjoy. But before you launch your new product, take a moment and think about your upsell option. Upsells are products and services that you can add-on to your offer to make even more income. There are several types of upsells that you can create.   Product Bundles After […]

You may think that once a customer has purchased your product, the selling process ends. But that’s not true. At least, it’s not if you want to make more profits while still helping your customers achieve their goals. Selling is an on-going part of building your business.  A purchase is usually a sign your customer trusts you. If […]

Affiliate marketing is a great way to add more profits to your business. You can promote someone else’s product or services and get paid for it.   You don’t have to do any of the heavy lifting. You don’t have to create a product. You don’t have to set up a sales page. You don’t even […]

You have a product or several for sale. You’re making a good profit and the feedback you’ve heard from your customers has been positive. You love serving them and they love what you’re doing.   But you have a nagging feeling that you’re still leaving money on the table. You know of other products or services […]

A call to action is when you tell your community what to do next. When you write a sales page, you tell your customers about the benefits of your product. Then you say something like, ‘click here to buy’ or ‘reserve your spot’. But a sales page isn’t the only place you should be using […]

If you had to choose between a dying community that’s on life support or a thriving community filled with members who generously share their knowledge and time with other members, which community would you want to lead?   You’d choose the second option. You may have even tried to build a community and found yourself frustrated when after all of your hard work, […]

When it comes to creating compelling content, don’t think you have to spend hours brainstorming ideas or researching topics. There are plenty of easy ways to figure out what topics will be the most useful for your community. Use these suggestions to jumpstart your creativity and inspire your next content piece.  Surveys Surveys and suggestion forms are great tools because they allow your community to […]