Content marketing is important regardless of what niche your business is in. One of the best ways to practice content marketing is to create live videos. Video allows you to repurpose your text content for a richer experience. Even better, Facebook loves it when their users record live videos. They love it so much that […]
How to Start Outsourcing on the Right Foot
Misconceptions of Outsourcing There’s a few myths people have about outsourcing. One is that it doesn’t make sense to pay someone to do what they can just do themselves. Another is thinking that they can’t afford to outsource. While those are logical concerns, let me ask you a few questions: Are you working too late? […]
4 Things You Can Do to Write Better Blog Posts Starting Today
All too often, we think of the blog that we write for as “our” blog. And, it is. We, as the website owner, have control of the blog. We created it, we operate it, we publish posts on the blog. It is, in fact, ours. In reality, however, “our” blog shouldn’t be entirely about us. […]
Upsells Can Be Simple & Fun To Create
You’ve created a valuable product you know your community will enjoy. But before you launch your new product, take a moment and think about your upsell option. Upsells are products and services that you can add-on to your offer to make even more income. There are several types of upsells that you can create. Product Bundles After […]
Recommend Products You Love To Your Community
You may think that once a customer has purchased your product, the selling process ends. But that’s not true. At least, it’s not if you want to make more profits while still helping your customers achieve their goals. Selling is an on-going part of building your business. A purchase is usually a sign your customer trusts you. If […]
How To Select The Right Affiliate Program
Affiliate marketing is a great way to add more profits to your business. You can promote someone else’s product or services and get paid for it. You don’t have to do any of the heavy lifting. You don’t have to create a product. You don’t have to set up a sales page. You don’t even […]
A Better Way To Get Customers To Spend More Money
You have a product or several for sale. You’re making a good profit and the feedback you’ve heard from your customers has been positive. You love serving them and they love what you’re doing. But you have a nagging feeling that you’re still leaving money on the table. You know of other products or services […]
Include A Call To Action
A call to action is when you tell your community what to do next. When you write a sales page, you tell your customers about the benefits of your product. Then you say something like, ‘click here to buy’ or ‘reserve your spot’. But a sales page isn’t the only place you should be using […]
The Three Characteristics of Compelling Content
If you had to choose between a dying community that’s on life support or a thriving community filled with members who generously share their knowledge and time with other members, which community would you want to lead? You’d choose the second option. You may have even tried to build a community and found yourself frustrated when after all of your hard work, […]
Ideas Are Everywhere You Just Have To Capture Them
When it comes to creating compelling content, don’t think you have to spend hours brainstorming ideas or researching topics. There are plenty of easy ways to figure out what topics will be the most useful for your community. Use these suggestions to jumpstart your creativity and inspire your next content piece. Surveys Surveys and suggestion forms are great tools because they allow your community to […]
